Buyers of the Ford E-350 are aware of the reputation of the van they are purchasing. The E-350 has been one of the premier vehicles of the Ford line for years. It is considered an institution of a van and the 2003 model is no exception. The Ford E-350 falls into the cutaway van for the family category. People who purchase the E-350 have been doing so for the last few generations in a family. It is a constant that only gets better with age.

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A high point in the cutaway van market is the Chevrolet Express 3500. In 2003 Chevrolet rolled out an upgraded version of the Express 3500 with two versions: Base and LS. Sales for the Express 3500, especially the Express 3500 Base, were brisk during 2003 and 2004. The improved reliability and the updated styling were responsible for the increased interest.

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