A high point in the extended cargo van market is the Ford E-250. In 2003 Ford rolled out an upgraded version of the E-250 with one versions: Base. Sales for the E-250, especially the E-250 Base, were brisk during 2003 and 2004. The improved reliability and the updated styling were responsible for the increased interest.

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The 2003 Express 2500 is an important vehicle to Chevrolet for the extended cargo van market segment. The Base is a member of a series of two trim levels for the Express 2500 which include . The three-door van with its all-wheel drive is positioned to aggressively fill this niche for Chevrolet. There is strong competition from vehicles from Lexus.

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